Could Your Social Media Be Putting Your Business at Risk?
Many small business owners are surprised to learn that FTC disclosure requirements can apply to everyday marketing activities, including customer testimonials, affiliate links, influencer partnerships, gifted products, referrals, reviews, and employee social media posts. In this session, participants will learn how FTC endorsement and advertising rules show up in real-world business marketing, the most common compliance mistakes businesses make online, and practical steps they can take to reduce risk while building trust with their audience.
Speaker(s): Ms. Amanda Beale, Founder, The Compliant Entrepreneur
Co-Sponsor(s): The webinar login will be provided to webinar registrants the day of the webinar. Webinar registration will end 30 minutes before webinar start time.
Fee: No Cost